Creativity WithA Conscience

For Brands & Businesses that want to

ABOUT US

Properganda is a creative agency for ambitious brands and organisations looking to create relevance, resonance, and real-world impact.

Made with heart. Backed by brains.

Work With Us

Proper Ways of Working

What We Do

We build brands.

Brand strategy
Visual identity
Positioning
Messaging
Digital presence

We design campaigns.

Brand films
Editorial content
Scriptwriting
Narrative strategy

We tell stories.

Digital & social campaigns
Creative strategy
Thought leadership
IPs

We create impact.

Impact communication
Internal & Culture communication
Advocacy campaigns
ESG & Sustainability storytelling

FROM OUR CLIENTS

Properganda brings a unique blend of creativity and commitment to the table. What impresses me most is their ability to be seriously funny in ideation and funnily serious in execution. They balance playful energy with professional excellence, making them refreshingly unconventional in a world of conventional agencies - and consistently effective.

Uma Chatterjee

Founder - Director, SANJOG INDIA Co-Founder, Torii International

Thank you for the excellent support in developing our safety visual identity and campaign materials. Your team has done a great job in creating impactful designs and communication that effectively promote safety awareness among our employees. We truly appreciate your creativity, professionalism, and commitment to the project.

Kundan Kumar

HSE, Hero Future Energies

Creative, professional, exploratory, patient and warm. These are the words coming to my mind, when I look back our last 1 year journey with Properganda team. In particular, I love your art and design work, which is underpinned by your deep understanding about who we are. Thank you for feeling and understanding us.

Tomomi Shimizu

Co-founder & Chief Executive Officer (CEO)

Working with the Properganda team has been a seamless experience. They are extremely prompt and truly function as an extension of our internal team. The level of support and responsiveness they bring makes collaboration effortless. The quality of work delivered is consistently excellent. Once the brief or notes are shared, the team quickly translates them into well-executed outputs with minimal back and forth. Their proactive approach, politeness, and hands-on involvement make them a dependable partner to work with. We genuinely appreciate their professionalism and the ease with which they integrate into ongoing workflows.

Anjali Bawa

Lead - Corporate Communications, BluPine Energy

Working with Properganda has been an absolute delight… they are still toddlers but boy are they feisty… I was blown over by their very first pitch deck… it stood out because they dared to be different and that in many ways pretty much defines them … the willingness and the guts to walk the path less explored. That is so refreshing in times when agencies mostly play safe and mimic each other. One other aspect that stood out was their proactive approach – even before we could furnish well-structured briefs, they were bubbling with ideas , some exceptional , others crazy, but atleast with them you wouldn’t have to nudge. I must also call out their exceptional client service , Shibani and team were literally 24x7 available on phone or chat, to make sure urgent deadlines were met and any feedback was duly noted. For me and my team , more often than not, Shibani was a panic button ,,, a quick call usually resulted in immediate soothing of nerves and an assurance that stuff would get delivered per schedule. I am sure the years ahead will only see Properganda get bigger, better and crazier… here’s wishing many more triumphs and lotsa action…

Dipankar Bose

AVP & HEAD – Branding & Corporate Communications

Working with Properganda has been less like working with an agency and more like collaborating with an extension of our own team. Over the last two years, what has stood out is how intuitively they understand what we are trying to achieve. They don’t just deliver, they translate intent, mood, and nuance into work that genuinely resonates. The team has the rare instinct that they bring to the table, the ability to pick up on our pulse without over-explanation, to know when to push boundaries and when to hold back. That balance of creativity and intuition is what sets them apart. In a space where timelines are tight and expectations are constantly evolving, they have always remained dependable, agile, and consistently ahead of the curve, even if it means burning the midnight oil. More than anything, Properganda brings heart into the work, and that’s what makes all the difference.

Jaspreet Kaur

Hero Future Energies

Working with Shibani & Properganda has been an exceptional experience. The team is prompt in their responses and ensures timely execution of tasks. Their efforts in maintaining our brand’s online presence are appreciated, and we value their dedication to meeting deadlines. Thank you for your support.

Meghna A

Sr. Manager, Communications and Marketing, Nasscom Foundation

Contact

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ping@properganda.in